The toughest part of developing and maintaining successful products and services? Accurately predicting what your customers want, need and will pay for. And while, agile development practices emphasize collaborating with your customer to determine what they want, they often can’t tell you. Innovation Games®—a set of serious games developed by Luke Hohmann—are the answer. These 14 games (online and in-person) will help you uncover your customers’ true, hidden needs and desires.
Get Trained in Innovation Games® Before the Conference
On April 12-13, 2011, Luke Hohmann is offering a two-day interactive Innovation Games course prior to the Agile Games conference. During this class, he’ll reveal how Innovation Games can be used to develop the foundation of successful products and services—true customer understanding. You’ll learn Innovation Games can be used to improve many of the practices common in Agile Teams.
Beginning with an overview of Innovation Games, the class will cover how to:
* Identify customer requirements for an ideal product through Product Box
* Improve retrospectives with Speed Boat
* Prioritize your backlog through the online game Buy a Feature Online
* Plan a successful project through the game Remember the Future
* Develop better release plans with Prune the Product Tree
* Understand product usage with Me and My Shadow and Start Your Day
* And much more!
Attendees can save $200. Register by March 11 and save an additional $300! http://innovgamesboston.eventbrite.com/?discount=agilegames
Here’s what past attendees are saying about Innovation Games:
Avaya's Global Managing Director of Services and Social Marketing Paul Dunay had his entire leadership team take the Innovation Games Class. Read about their experience in Paul's Buzz Marketing for Technology Blog. (http://pauldunay.com/innovation-games-and-marketing-%E2%80%93-a-match-made-
Agile Product Management consultant Anu Ramaswamy comments on her experience taking the class and details how Innovation Games can be used to help you decide what to build here. (http://www.goagileproductmanagement.com/2010/06/using-innovation-games%C2%AE-to-help-decide-what-to-build/)
Industry leader Israel Gat writes about the Innovation Games Mojo and his experience taking the class in his Agile Executive blog. (http://theagileexecutive.com/2010/02/22/the-mojo-of-innovation-games/)
Game Development Exec and Scrum Expert Clinton Keith reports on his experience taking an Innovation Games class for Scrum trainers in his Agile Game Development blog. (http://blog.agilegamedevelopment.com/2010/02/product-owners-and-innovation-gamesr.html)